10. Kendall Jenner (open in new tab): 156 million followers

In 2022, times are changing. One thing that will not change is Instagram's status (open in new tab) as the most influential (or at least, most influential) app on the Internet. Whether they have the most engaging feeds or the most loyal fans, the celebrities with the most Instagram followers have a lot to say about the state of pop culture. We can learn a lot by digging deeper into their feeds. Below are the stars with the most popular accounts in 2022. And while @Instagram (opens in new tab) is, you know, the most followed on Instagram, actually taking the top spot with about 400 million followers, these celebrities are not far behind.

Ranking in 2020: 13th

Being famous: modeling, having a famous family, having famous friends, making tequila.

Instagram famous for: her glamorous life. Like her equally famous sisters, Kendall's feed is pure aspiration, filled with private jets, model shots, and celebrity hangouts. However, Kendall takes a highly curated approach to photo sharing, showcasing her eye for art and design with a chic blend of sweet throwbacks, artsy candids, tongue-in-cheek selfies, and high-fashion sponkons.

2020 Ranking: 11th

Famous for: singing, dancing, iconic frilly blonde hair, being a (reformed) naughty teen, and having Big Husband Energy.

Instagram fame: Biebs exposes his identity on Instagram. His feed is a mix of snapshots of him recording music in the studio, glimpses into his married life with wife Hailey Baldwin Bieber, shoutouts to his native Canada, irreverent selfies, and stream-of-consciousness tweets about spirituality. This surprisingly genuine and confident approach to social media is quite refreshing after the Pop Prince's tumultuous teenage years.

Ranking in 2020: #8

She's famous for: music, fashion, Hollywood, girl groups, the word "beehive," and reinventing pop culture. More to come.

What she is best known for on Instagram: fashion. Unlike many celebrities, her Instagram feed doesn't offer a peek into her personal life, but it does offer a peek into her best looks.

2020 ranking: 7th

Famous athletes: soccer player, having captained Spain's Barcelona and Argentina's national teams.

Famous on Instagram: Family. Mixed in with the soccer action shots are some of the cutest and most adorable family photos we've ever seen, making him a certified family man.

2020 Ranking #6

Famous for: being "famous," controversial selfies, running nearly 3 million businesses, and making reality TV more real (sorta).

What she's known for on Instagram: yes, Kim still posts the occasional naked selfie on Instagram, and her captions are often mind-boggling, but the mother of four's most prominent recent posts are intimate photos with her family.

Ranking in 2020: 4th

Her famous professions: singing, acting, producing, speaking out about mental health, and making the world beautiful.

Instagram fame: #Sponcon Serena is not the most active Instagrammer these days (which may have contributed to her dropping from her top spot on this list just a few years ago), and many of her recent posts include Coach and Puma, #advertising for the brands she's partnered with. But to Selena's credit, she has mastered how to create ad posts that are also posts that genuinely make you want to double-tap. Plus, with the launch of her Rare Beauty line, its sponcon now includes a very handy tutorial for a truly great beauty brand.

2020 Ranking No. 5

What she's known for: selling lip kits, running an empire, hiding a "secret" pregnancy, growing up on a little show called Keeping Up With the Kardashians.

What she's known for on Instagram: literally always looking luxe. Kylie's feed embodies the "Instagram" lifestyle, complete with mansion, pool, private jet, Birkin, and more lambos than I've ever seen in my life. Kylie's Instagram is the escapist fantasy you need to swipe after a boring day.

Ranking in 2020: #3

Known for: acting, (once) wrestling, raising eyebrows, working out abs, obliques, and all body muscles, being the most likable, honest, chiseled, god-like person.

What she is best known for on Instagram: two words: gym. Photo. There's a reason she's called The Rock." It means "like hard muscles" or "a body that looks like it's been carved out. The actor has been getting a lot of attention for keeping fans up-to-date on his workouts, whether they're looking for a fitness spot or just some eye candy. Another major strength of Johnson's Instagram (though perhaps less well-known) is his selfie videos, which showcase the lovable teddy bear that lives inside his suit of muscle armor.

Ranking in 2020: 2nd

Famous for: Singing, acting, ponytails, and ardent romance.

What she's known for on Instagram: Ariana's grid has an artistic feel, with many of her photos filtered in black and white or vintage style. She is also a master of posting promotional photos (concert photos, campaign photos, music video promos, etc.) in an organic way.

Ranking in 2020: #1

Famous for: being a soccer player, winning world championships, and being internationally good-looking.

Instagram fame: action shots, shirtless portraits, suit and tie poses. His perfectly crafted posts have paid off, and his position in the Instagram follower rankings has been on the rise for the past few years, earning him the number one spot for the second year in a row.