The Most Beautiful Beauty Trends of the 90s
Simply put, the 1990s were a great time for beauty. (Pencil-thin eyebrows, endlessly glowing bodies, etc.) But many of the makeup trends of the 1990s are still relevant today, such as matte lipstick, bold eyeshadow, natural curls, and lip gloss with lip liner. There were also cool new beauty aesthetics like beach blondes (Pamela Anderson) and mafia wives (Sharon Stone).
As we enter the 90s renaissance era, it is only natural to look back at the beauty trends of the 90s that are still relevant in 2024.
The "messy" updo (i.e., a very carefully styled updo with some of the bangs pulled out and left hanging in front of the face) was a popular trend. They were beloved by high school prom-goers, but celebrities also loved them.
Leave it to Cher to find ever-evolving ways to incorporate glitter into a look. Most of the crystals in the hair are clustered at the top of the head, giving the look of glittery dandruff. Scattering them in the front and throughout the hair would be more effective.
Brandy's microblading had a huge impact on black women in the 90s, and she styled it in a myriad of different ways. I especially loved the way she wore her hair in a bun (as her character in "Moesha" and at award ceremonies like this one) to create gorgeous, structured hairstyles.
I admit that the lens shape is very 90s. However, Scary Spice showcases a trend that still works today (pastel-colored accessories). Make the lenses a little more circular and the frames a little thicker and you're in business.
Princess Diana defined the 80s and 90s with her classic yet deeply individual fashion. By this decade, she had turned to her innate stylish instincts, matching her shiny, bold lip color and rosy cheeks to her outfits in true royal fashion.
The former Ginger Spice, a member of the Spice Girls, went blonde as a way to evolve her persona and debut Choppy Bob. Her bronzed skin complemented her light hair color, and a similar style could be achieved today with a spray tan.
"Skunk hair" did not become mainstream until the 00s, but its origins can be seen in the decade before that. I really like these front blonde highlights by Kirstie Alley.
Many middle school students (myself included) tried to imitate this seemingly simple hairstyle without much success. The key is to keep the hair on the sides low on the scalp and not to let too much volume out of the hair.
Angela Bassett: An icon since the 90s. I love this beauty look top to bottom. Classic matte lips (90s in a good way), minimal, matched blush, a tiny cat eye, and a gorgeous updo as the star of the show. Bonus: thicker eyebrows.
Wearing beanies on the red carpet is so 90s and 00s, but here it's actually not a concern. On Rachael Leigh Cook, it matches nicely with the dark, matching red lip color. Pastel eye shadows are a bit trickier, but more on that later.
Curls and hair gel ..... .90s was a subtle line. Too much on and you risk "dry" hair. Too little and you would not get enough shape and definition. Naturally, Michelle Pfeiffer has achieved that perfect balance with soft waves.
Demi Moore made short hair look very nice (and I guarantee you that many people have done similar pixie cuts, hoping to look exactly the same). It is at the same time soft and very, very trimmed. The top is longer and the side part is deeper, giving the appearance of more hair.
Melissa Joan Hart's bangs are even shorter than I remember. For those of you who don't know, this was when she was in the very popular "Sabrina the Teenage Witch" and her style was highly envied by people of a certain age. Today, she would lengthen the shortest part of her hair and connect it with the rest of her bangs.
Sure, there are some trends that only celebrities can pull off (hello, Cameron Diaz). But I would argue that pale pastel eye shadow is more universal than it seems at first glance. Pale pink is only used on the eyelids, not on the eye bones or eyebrows.
It is quite difficult to pull off the "I look like I've been in the sun, but somehow I'm not dripping sweat" look. Naturally, J.Lo pulls it off perfectly. A modern take on this makeup would be to use a highlighter, blend foundation and moisturizer, and apply lip gloss.
Micro bangs are not for everyone. However, Winona Ryder's spiky pixie cut, with short layers of bangs, accentuates her small, angular face. Consult a skilled hairstylist before attempting this.
In the 90s, we loved the zig-zag part. Too much zig-zagging could look weird, but when done messy and wild like Denise Richards, it made for the most chic bedhead. Seriously, try this one.
Braids in front of the face and sometimes sprinkled throughout the hair were a cute but cutesy beauty trend of the 90s. Monica's makeup is dark and dramatic, thanks to her matte lips and smokey eyes, so the braids help to bring back her youthfulness.
Phew. Thank you, Brooke Shields, for making my eyebrows thicker. As most people know, thick eyebrows have made a huge comeback since the 1990s. These natural yet bushy brows are probably the ideal eyebrows.
For those who may not know, Meg Ryan popularized the bixie (bob + pixie). The fringe is pixie length, but the back is long and layered. The strategic layers make the whole look uneven, but not sloppy.
Drew Barrymore's signature look in the 90s was to walk the red carpet with a daisy in her hair, carefree. Add glitter eyeshadow and a dark red lip and you've got peak 90s. Minus the copious amounts of body glitter, this would be a very nice casual look.
Like the other celebrities on this list, Destiny's Child demonstrates one of the most popular beauty trends of the 90s. When done correctly, this ombré effect of darker color on the outside and lighter shine on the inside can be achieved.
Thinning matte lipstick results in a color that is just a couple of shades off the skin tone. Sandra Bullock chooses a color dark enough to distinguish her lips from her face.
Janet Jackson's braids are usually what we remember from this era, but I am also a fan of her curls worn loose, with a deep side part and some product for added volume. For the last decade, we shunned the "big hair" of the 80s, but still welcomed the voluminous hairstyles.
Thank you, Alicia Silverstone, for showing us dirty blonde girls that it's okay to rock it with our natural hair color! (For those of you who may not know, darker blondes are sometimes labeled as "dull" and "dirty.") But when the hair color is this healthy, long, and luscious, it's stunning.
The late Whitney Houston had a hilarious style that matched her bubbly personality and magnificent voice. This look is from her "I Will Always Love You" era, with her trademark soft red lips and gentle smokey eyes. A sensitive and underrated masterpiece.
The late Aaliyah always had a great style that set her apart from everyone else. She wasn't the first to go bold with a purple lip and matching eye makeup, but her flowing cascading hair and minimal blush made her look edgy rather than costumey.
Pamela Anderson essentially perfected the "beach blonde hairstyle." In fact, it's easy to make this hairstyle messier instead of more casual, but a texture spray can add volume and dimension without weighing it down.
Nothing was more fun and unexpected than when an actor you knew as a blonde turned brunette for a more dramatic role (Sarah Jessica Parker did this successfully in the 00s as Carrie in "Sex and the City"). But no surprise brunette is more iconic to me than Sarah Michelle Gellar in "Cruel Intentions."
Halle Berry's pixie cut was already pretty iconic in the 90s, but later, when she dyed her hair bleach-blonde so that the roots were visible (a much classier version of a frosted tip), audiences went wild. This is probably black belt-level good looks, but she pulled it off.
This is a still from the film Eyes Wide Shut, a perfect example of Nicole Kidman wearing her hair in a natural (or near natural) curly hair texture. For us curly-haired girls, Nicole Kidman in the 90s is a treasure trove of Pinterest-worthy looks. And this updo is perfection.
Slow clap for Sharon Stone. Even before this trend had a name, Stone was rocking the mafia wife aesthetic: dark eye shadow, eye-catching scarves in her hair, and incredibly over-the-top jewelry (on her body and in bed). And don't forget the (faux) fur coat to complete the look.
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