Tailored pinstripe blazers, cozy cable knits, and sophisticated pencil skirts have been part of women's work and play wardrobes for over 30 years. And now, with The Lauren Look, Lauren Ralph Lauren's first apparel subscription service, you can embody the essence of Lauren Ralph Lauren.

Ralph Lauren is the first luxury brand to pioneer a full rental model, launching today exclusively in North America. The membership service will offer a mix of the brand's new seasonal styles, customized pieces, and wardrobe-centric staples, along with used and rental clothing options.

Starting at $125 per month, Lauren Look members will have direct access to an ever-evolving selection of sizes from Lauren's latest collection. The service also provides access to expert stylists who help with fashion choices with customized suggestions and styling tips. Members can return items and exchange them for new items or purchase styles at members-only deals to build their ideal day-to-night wardrobe.

In addition to helping members build a timeless closet, Lauren Look also aims to reduce clothing waste by extending the life of items that are purchased but only worn a few times. After rentals are capped, these collections, along with new and used items, are donated to Delivering Good, a nonprofit organization that provides resources to children and families in need.